Insights on science, formulation, delivery systems, and supplement innovation—engineered to help your brand stay ahead.
There’s been plenty happening at Virun lately. We’ve joined the Wellma family, teamed up with Seppic to talk longevity, been playing with sea moss in the formulation lab and celebrated a little award-winning proof of deliciousness. Here’s what we think is worth your attention. Same Virun spirit. Bigger family. In
Join Seppic and Virun on October 8th How can brands turn the growing NAD+ opportunity into a differentiated, stable and science-backed longevity product? NAD+ is gaining momentum in the longevity space, but its sensitivity to heat and formulation conditions can make stability and delivery challenging. Beyond overcoming these technical hurdles,
Creatine is having a moment. It’s moved beyond bodybuilding and into healthy aging, cognition, women’s perimenopausal and menopausal support, muscle preservation and everyday performance. Glutathione, meanwhile, has become one of the most popular ingredients for cellular protection, healthy aging and antioxidant support. Naturally, brands want both ingredients in more convenient
The functional ingredient list keeps getting longer, louder and shinier. But just adding a trending ingredient to a label does not automatically create a product that works. Here’s why.
The functional ingredient list keeps getting longer, louder and shinier. But just adding a trending ingredient to a label does not automatically create a product that works. Here’s why.
The EU may be coming for your formulas. if the new Article 8 European directive goes through, many brands will need too reformulate their supplement blends to adhere to the lower allowed doses. Here’s everything you need to know.
From Man Buns to Supplement trends. Vitafoods 2026 as perceived by Virun
Virun brought delicious innovation to Supply Side Global 2025, showcasing breakthrough liposomal technologies and strengthening partnerships at our unforgettable treehouse booth.
