Creatine, Glutathione & Water: What’s Actually Left by the Time You Take Your Supplement?
Creatine is having a moment. It’s moved beyond bodybuilding and into healthy aging, cognition, women’s perimenopausal and menopausal support, muscle preservation and everyday performance. Glutathione, meanwhile, has become one of the most popular ingredients for cellular protection, healthy aging and antioxidant support. Naturally, brands want both ingredients in more convenient formats. Shots. Gels. Pouches. Liposomal […]
Virun® NutraBiosciences® joins forces with Wellma
The functional ingredient list keeps getting longer, louder and shinier. But just adding a trending ingredient to a label does not automatically create a product that works. Here’s why.
Functional Ingredients Are Everywhere. Functional Products Are Another Story.
The functional ingredient list keeps getting longer, louder and shinier. But just adding a trending ingredient to a label does not automatically create a product that works. Here’s why.
What Supplement Brands Need to Know About Europe’s Proposed Nutrient Restrictions
The EU may be coming for your formulas. if the new Article 8 European directive goes through, many brands will need too reformulate their supplement blends to adhere to the lower allowed doses. Here’s everything you need to know.
Vitafoods Barcelona 2026: Man Buns & the Future of Supplements
From Man Buns to Supplement trends. Vitafoods 2026 as perceived by Virun
Meet us and Get Emulsified in 2026
Meet us in 2026
From Treehouse to Powerhouse: Virun’s Sweet Rebellion at Supply Side Global 2025
Virun brought delicious innovation to Supply Side Global 2025, showcasing breakthrough liposomal technologies and strengthening partnerships at our unforgettable treehouse booth.
From Fresh to Toxic: Our CEO Just Called Out the Supplement Industry (And We’re Not Sorry)
What happens when you let our CEO get honest about supplement formulating…feathers get ruffled!
Walk This Way: From Willy Wonka’s Treehouse to the Future of Wellness
What happens when you combine a giant treehouse, the whimsical world of Willy Wonka, and cutting-edge liposomal technology? Pure magic—and that’s exactly what we delivered at Newtopia Now in Denver.
What’s been going on at Virun HQ?
From Willy Wonka treehouse antics at IFT Chicago to consecutive UK award wins, Virun’s vibrant approach delivers serious results. Our game-changing liposomal lactoferrin reduces ingredient costs while doubling efficacy—just 15mg matches high-dose competitors.