At Virun NutraBiosciences, we’re rebellious formulation nerds who specialize in creating delicious emulsions that actually bridge the gap between food and supplements—because why should health taste like punishment? Our CEO, Philip Bromley, just dropped some seriously inconvenient truths at Wholefoods Magazine, and let’s just say the supplement industry might need to sit down for this one.
In his presentation “From Fresh to Toxic: How Nitrites, Preservatives & Omega-3 Oxidation Drive DNA Damage,” Philip did what too few in our industry dare to do: he pulled back the curtain. Turns out those “health” supplements might be serving up a side of DNA damage thanks to nitrites forming carcinogenic nitrosamines, potassium sorbate breaking down into nasty aldehydes, and those rancid omega-3s producing toxic compounds like MDA and 4-HNE. Liver disease, cardiovascular issues, cancer risk—yeah, not exactly what you signed up for with your morning wellness routine.
But here’s where it gets good. Philip didn’t just complain—he showed how natural preservation methods, plant-based antioxidants, essential oil antimicrobials, and oxygen-free processing can actually eliminate these risks. Revolutionary concept: supplements that don’t slowly poison you.
Watch Philip ruffle some industry feathers (in the best way) here.
And because we practice what we preach, we’ll be at the Longevity Festival in Vegas launching our new brand product—formulated without the toxic nonsense, featuring protected omega-3s that are actually fresh, and tasting better than anything that’s this good for you has any right to. Come see what happens when rebels get science right.
